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LAUNCH OF MAISON OLFACTIF AND BEAUTYCEUTIC, FEBRUARY 1, BANEASA SHOPPING CITY

 


Maison Olfactif and Beautyceutic, the new concept of innovative haute perfumery and skincare, opens its first store on February 1, 2024 in Baneasa Shopping City, 1st floor, cinema area and sports shops.

The two brands bring customers a superlative olfactory experience and a premium skincare line at a cosmetical level.

Their production is carried out in an ultra-modern factory, with flows inspired by GMP Pharma norms, under the highest quality standards: ISO 9001 and ISO 22716. 

Maison Olfactif, emotion and selective luxury for perfumery enthusiasts

Maison Olfactif is a totally new concept and can fit in the luxury perfumery area on the Romanian market, but also on the world market of haute perfumery. The perfume house launched 3 categories of perfume extracts and unique olfactory bouquets. They are distinguished by the fact that they are macerated for over 6 months in a constantly monitored temperature and light environment.

The 3 categories also have suggestive names: „Les theromonaux”, lles emotionnels” and lles supermes”.  Each category takes individual olfactory exploration into different areas of the experiences of those who love perfumes and who seek selective luxury in all aspects of their lives.

Moreover, each perfume has a name that seems to be detached from a movie diary and induces the state caused by the olfactory bouquet.

„Les phéromonaux” contain the patented molecule called „Hedione” with mood influencing qualities clinically proven by studies that have shown that it causes a differentiated response in a hypothalamic region what is associated with hormonal release: Reference: Results obtained by I Wallrabenstein in the study published in „NeuroImage” (Source: https://pubmed.ncbi.nlm.nih.gov/25797832/).

The 5 fragrances pass the olfactory experience through an emotional, but also artistic register, bearing the imagination of the one who wears these perfumes through areas of classical painting or through symbols of literature once considered forbidden, but also through secret and captivating intimate experiences.

,,Amor sacro, amor profano” that brings together warm notes of jasmine, cinnamon, strawberry, currant.

,,Dress code: naked” that brings together fresh lemon notes, green mandarin, bergamot, patchouli.

,,Rendez-vous avec le diable” with unique notes of vanilla, honey, iris.

,,Menage a trois” brings together sweet notes of jasmine, bergamot, tuberose.

,,Bad boy meets his angel” that brings together unique notes of smoke, saffron, cardamom, labdan.

,,Les émotionnels” are extracts of perfume that by the force of ingredients augment the feelings and emotions of the wearer.

The 5 fragrances seem to go through a precious olfactory register a personal scene that has certainly ever crossed our mind and which we may not have expressed.

,,Sin after dark: the revenge” with notes of violet, iris, plum, jasmine, hyacinth.

,,Crazy for you: the obsession” with lemon notes, grapefruit, clementine, bergamot.

,,Money can't buy love: the crush” with freesia notes, plum, lemon.

,, Fatal Dose: the happiness” with candied cherry notes, lemon, pink pepper.

 ,,Toxic Touch: the addiction” with notes of violet, iris, lemon, red orange.

Les suprêmes” is the category of fragrances that have in composition, besides absolutes and rare extracts, 24k gold particles that have the quality to magnetize ingredients and give them immeasurable remanence and value.

The 5 fragrances are facets of absolute luxury or of feelings that consume you emotionally.

,,Adulther” with notes of cinnamon, jasmine.

,,Last night in Dubai” with notes of vanilla, amber and labdan.

,,Escentric gold” with notes of Rose de Mai, vanilla, iris, patchouli.

,,Original sin” with saffron, vanilla, cinnamon notes.

,,Royal blood” with notes of pink pepper, cardamom, iris.

 

Beautyceutic, the ultimate innovation in skincare

Launched in U. K. last year and exceptionally received by British consumers, Beautyceutic is an innovative skincare brand. It is based on a unique concept, namely the concept of cosmetics. Thus, the brand puts the consumer first and gives him the freedom and ingenuity to “formula” his own skin care products.

It is a brand that addresses skincare enthusiasts, connoisseurs and those who are looking for the customization of products in impeccable quality regime.

Beautyceutic is structured on 2 product categories: 6 fundamental formulas formulated with premium active and dermatologically tested for sensitive skin (remachiant, toner, serum, eye serum, oil, cream), etc, but also with effectiveness tests for hydration, blurring redness, control and soothing erythema, but also strong anti-wrinkle and pure formulas, concentrates (Beautyceuticals) that target different skin needs (fading acne imperfections, wrinkles, pigmentation spots, dark circles, dehydration, etc.), but which are defined structured in the 9 categories of cosmeceuticals: antioxidants, botanical extracts, depigmenting agents, growth factors, hydroxyacids, peptides and proteins, retinoids, stem cells, sun protection.

To create your own formula it is enough to add only 1 drop of the chosen Beautyceutic to every 3 fundamental formula pumps.

Both skincare products and perfumes meet the highest international quality standards, the brand being oriented towards a premium customer experience. Every customer who will experience the Maison Olfactiv fragrance extracts or pamper their skin with Beautyceutical will understand what luxury means in the smallest details.